Philippine real estate moves fast. Your CRM, property inventory, and buyer management need to move faster. Kintone gives brokers and developers a custom platform built around how Philippine property is actually sold.
The Philippine real estate sector includes major developers (Ayala Land, SMDC, Megaworld, DMCI Homes), hundreds of mid-market developers, thousands of brokerage firms, and a growing number of property management companies. The Real Estate Service Act (RESA, RA 9646) regulates brokers through the PRC. Foreign ownership restrictions per the 1987 Constitution impose structured workflows on ownership verification. Leasing arrangements span short-term (Airbnb-style), long-term residential, and commercial — each with different compliance needs.
Most brokerage firms operate on a patchwork — CRM (often Zoho or HubSpot), spreadsheets for listings, Viber for client comms, and bespoke commission trackers. Property management firms layer on tenant portals (usually outsourced SaaS), maintenance ticketing, and billing spreadsheets. The gaps between systems cost deals. A lead who emails on Monday gets re-contacted on Wednesday because the broker didn't see the CRM update in time.
Kintone consolidates the backbone: listings with photos and price histories, lead pipeline with automated follow-ups, commission tracking tied to closed deals, tenant portal with maintenance request submission, lease expiration alerts, RESA compliance documentation. Japanese buyers — a significant segment of Philippine condo sales — get Japanese-language communications and documentation automatically. One platform. Permissioned views per role. Built in days.